From The Blog
Your Questions About Marketing Ideas
Marketing ideas?
Hi all wondered if you could help: Our small company arranged marketing courses for people and we have not been receiving many enquiries from 2 of our locations, any ideas how we could go about increasing enquiries? Marketing ideas etc? thanks
admin answers:
Sounds like you need to get some data first. Trial & error is an expensive way to spend marketing dollars & effort, and sometimes it can do your brand more harm than good.
I kinda agree with an earlier poster – hire people who are good at marketing. And a good marketer already KNOWS what people will respond to and HOW to reach them best BEFORE pitching the value prop or judging the results.
Start off by interviewing your market – current customers are a good start. What were the reasons why they bought your product/service? How did they learn about it? What made them move when they did? Are there key
FREE Top Marketing – Text, Mobile,SEO, Webpage,Social with Direct Mail
FREE Top-Rated NEW MARKETING ! The Complete 7-in-1 Package – Pay for 1, GET 6 FREE ___ DIRECT MAIL ADVERTISING (Coupon Country) – ( from 198.per 10,000 mailer- a 398. Value)) – The 2nd most popular ad medium targets your specific geographical/demographical markets with low-cost, targeted mailer (Coupon Country). Includes everything (design, printing and postage) for less than 2c per home. BONUS: All other media platforms INCLUDED FREE – see below – a $1,000 plus value when you do one or more mailings: FREE-The following 6 Top Marketing Media with purchase of Direct Mail (above0: _
__FREE OPTIMIZED WEBPAGE (SEO ) INTERNET ADVERTISING (Value: $99/mo.) – Combines the #1marketing platform today with ever-popular coupons (think GROUPON – only without the fees) Included FREE with DIRECT MAIL (above. Most SEO (Search Engine Optimization) consultants charge $1,000 . (YellowPagesCoupons.net or BayAreaCoupons.info)
___FREE TEXT MARKETING (value $99./mo.) – The new, powerful and growing ad medium boasts a 97% readership, destined to become the new email advertising, only more successful (email has only 1-10% readership) very soon. Note the growing number of 5 or 6-digit ‘short codes’ and QR bar codes on print ads and signs. People are in contact with their cell phones virtually 24/7 giving text marketing the most captive audience of all media
___ FREE EMAIL Blasts ($99. VALUE/ mo.) – Opt-in email is stil one of the most popular ad media. No, it’s not spam email. We’ve built (and still building) a list of thousands of receptive coupon users. We blast your coupon/message 2-4x per month – how can you go wrong for FREE, let alone $99 to reach permission-based email prospects?
___ FREE MOBILE Marketing – Along with Text Marketing, it’s the new big thing. By next year it is expected that more people will be shopping from their cell phones than from their PCs. And mobile buyers spend 3x as much as do PC users, according to recent Neilson study. Our websites and your Web Pages are OPTIMIZED for cell phone use.
___ FREE Mobile Apps Coupon Country / BayAreaCoupons.info/YellowPagesCoupons.net has a new apps . Cell phone users upload our mobile-friendly apps to access your web pages for instant, frequent shopping from their phones . We can also design an individual app for a nominal charge.
___ FREE FACEBOOK / Social Media – Some call Facebook and Twitter the ‘new email’. It any case, it’s a market not to be missed for business. We’ve got popular pages and app for this, too where we can include you, or set you up with your own facebook or twitter page Don’t Be Left Behind. Call Your Friendly 1-Stop-Cost-Effective Marketing Comoany: 1-888-422-6876 Call (925)284-7168 or Reserve Space Online at: http://couponcountry.com/pages/reserve.html
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TEXT MARKETING: The New Frontier
TEXT MARKETING – THE NEW FRONTIER
7-15% Action =Sales
from only $99
You may have noticed, recently, the addition of 5 or 6 -digit ‘short codes’ like ‘411247’ plus keywords such as‘SONICF1’ (as pictured above) in print advertising. Get ready to see more and more of these on billboards, signs and other print ads, similar to when you first started seeing email addresses and URLs some 10-15 years ago. Text marketing is destined to become the new ‘email advertising,’ only even more successful than email ever was. Why? Cell phones are the one thing that people are in contact with virtually 24 hours, ie you always have a captive
audience and readership is currently averaging 97%! (Email is 1-7%)
HOW IT WORKS? Simple.
1) The advertiser is assigned a ‘short code’ (usually five digits, e.g.’ 87365’) and a relevant keyword, e.g. ‘COUPONS’
2) LIST BUILDING: We run a campaign for the advertiser in various media, inviting people interested in receiving FREE Coujons and relevant info to ‘text message’ said keyword to the aforementioned ‘short code’
3) TEXT ‘BLASTS’: Once a sufficient ‘customer list’ has been ‘captured’ we begin a series ‘ campaign’ of weekly (orany time frame) text messages.
TEXT COUPONS, TEXT MARKETING, TEXT ADVERTISING
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Business Owners – Get New Mobile and Facebook Coupon Apps – Bay Area Marketing
New Mobile and
Coupon Apps –
Bay Area
Marketing
Just installed today, Your Business can be among the FIRST to be featured on our Apps. People will find your business 2 ways:
1) After simple upload of our apps from their phone’s App store, one can visit any of our popular sites, below, on their Iphone or Android phone to find YOUR LATEST COUPONS (which we keep current for you!)
2) We will be doing opt-in Text Blasts, weekly, to a growing list of coupon users. Your latest coupon/text message will go out and IF YOU HAVE A CUSTOMER LIST, WE WILL INCLUDE THESE IN OUR BLASTS.
MOBILE-FRIENDLY IMAGES – Even without our apps, we have reconfigured our websites, along with the apps, to be ‘Mobile-friendly,’ so that images intended for the PC are not distorted but are clearly viewed on a cell phone screen. (Your current website may NOT be optimized for cell phones.)
IT’S TIME! – Your own business featured on Mobile Apps! Plus, we can also blast your text messages to our growing opt-in database of coupon users…Our rates are ridiculously low – even FREE in our special Direct Mail Package!!
CALL FOR DETAILS: 925-284-7168 or 1-888-4-A-COUPON or go to online form or fill in below, print and fax 9252838035
APPS for the following sites can be uploaded to Iphones or Android Phones:
www.GreatDeal.mobi
www.YellowPagesCoupons.net
www.BayAreaCoupons.info
www.i-store.me
www.ShoppingCountry.info
www.Youpon.ca Daily Deals
www.MobileYellowPages.info
Facebook.com/CouponKing
New Mobile and Facebook
Coupon Apps – Bay Area
Marketing
Just installed today, Your
Your coupon page
1) Mobile Optimized and available for Upload to smart phones and
2) for Facebook via our apps FREE when you purchase a 10,000 or more mailing. Right now your website may not be optimized for clear cell phone viewing – But we’ll help take care of that. Plus, we’ll be marketing your coupon page as we market our New App Programs…
DON’T DELAY – DEADLINE Sat MAY 7. Call 925.284.7168 to get this all FREE when you do our Spring Coupon Country mailer
Mobile Social Networking Shows Strong Growth in ‘11
Mobile social networking, along with banking and navigation, are poised for strong year-over-year global growth in 2011, according to a white paper from TNS Mobile Life. Data from “The Holistic Portfolio” indicates the percentage of global mobile subscribers performing social networking should rise about 58% this year, from 12% to 19% of market share
PRINT, FILL IN BELOW and FAX Back to 925-283-8035 or email your desires to burtkaufman@couponcountry.com ( Be sure to put ‘COUPON INFO’ in subject line):
I am interested in the following Cost-Effective Top Marketing Platforms:
Please call me to discuss/sign up for:
___ INTERNET (OPTIMIZED) COUPON WEB PAGE (from only $25/mo) – Combines the #1marketing platform today with ever-popular coupons (think GROUPON – only without the fees) Included FREE with DIRECT MAIL (below)
___ DIRECT MAIL CO-OP ADVERTISING – (as low as 198.) – The 2nd most popular and medium targets your specific geographical/demographical markets with low-cost mailer (Coupon Country). Includes everything (design, printing and postage) for less than 2c per home. BONUS: All other media platforms INCLUDED FREE (Internet, Email, Mobile and Facebook/Social) when you do one or more mailings. Our best deal – try us out!
___ EMAIL Blasts (from $25/month) – Opt-in email is stil one of the most popular ad media. No, it’s not spam email We’ve built (and still building) a list of thousands of receptive coupon users. We blast your coupon/message 2-4x per month – how can you go wrong for $25 to reach permission-based email prospects? (Included FREE with DIRECT MAIL)
___ MOBILE Marketing: is the next big thing. By next year it is expected that more people will be shopping from their cell phones than from their PCs. And mobile buyers spend 3x as much as do PC users, according to recent Neilson study. Coupon Country / Yellow Pages Coupons has a new app. Not only can smart phone users upload our app to do frequent shopping but Yellow Pages Coupons is format-ready for cell phones (many companies fail to ‘squeeze down PC-ready content to make it mobile-friendly. Even if one doessn’t have the app, we can still be found, mobile-friendly.
___ FACEBOOK / Social Media – Some call Facebook and Twitter the ‘new email’. It any case, it’s a new market not
to be missed for business. We’ve got our own app for this, too. Call for more details. Included FREE with DIRECT MAIL.)
___ OTHER – And that’s not all. Perhaps you’re interested in solo mailings or other media. If it’s
effective and low cost marketing we can probably help. Just let us know, below, or call 1-888-422-6876
____ **EXTRA BONUS: FREE Famous ROAD TO SUCCESS Poster ($20 value) just for inquiring about our marketing services**
CONTACT INFORMATION:
Name _____________________________
Business ________________________________
Email _____________________________
Phone ______________________________
Fax (optional) ______________________
PRINT OUT, FILL IN ABOVE PERTINENT INFO AND FAX BACK TO 925-283-8035 or EMAIL burtkaufman@couponcountry.com (put ‘COOUPON INFO’ in subject line) or submit online at
http://couponcountry.com/pages/reserve_050511.html
Or Call 925-284-7168 or 1-888-4-A-COUPON (1-888-422-6876)
DEADLINE TODAY FOR OUR SPRING COUPON MAILING, TOO…
925-284-7168 or 1-888-4-A-COUPON and Get All Other Ad Services FREE or reply to us here or burtkaufman@couponcountry.com
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STOP! Your Website Ineffective Without Proper SEO – Affordable Search Engine Optimization Services
BAY AREA SEO
Affordable, Effective Search Engine Optimization for San Francisco, Bay Area and US – BayAreaMarketing.info and CouponCountry.com FREE Demo 1-888-4-A-WEBPAGE (925)284-7168 – FREE SEO / Optimized Landing Page with Any Direct Mailing or $50/month ($1 ,000 value). FREE Demo – Let us show you how we can get you on First Page Google Searches . We are Reputable Search Engine Optimization Specialists, featuring effective, economical San Francisco Searh Engine Optimization
YOUR WEBSITE INEFFECTIVE WITHOUT PROPER BAY AREA SEO!!!
WEBSITE OPTIMIZATION and SEARCH ENGINE OPTIMIZATION (SEO):
Many businesses have great websites. They pay upwards of $5,000 or more for flashy websites, with ‘flash’ and video and all the bells and whistles. however , often these websites are never optimized. One can have the greatest website , but if a website is not ‘optimized’ there will be little or no new traffic coming to the site. Whether you build your own website or use a ‘professional’ website builder , It’s not uncommon for the optimization process to be overlooked and this is a BIG MISTAKE. It can often be the difference between a successful business or one that goes OUT OF BUSINESS.
There are actually TWO TYPES OF OPTIMIZATION:
1) WEBSITE OPTIMIZATION determines whether the actual
website itself is smoothly functioning; It must have the right balance of content – words, pictures, flash and video – so that pages load quickly and smoothly. How often have you become frustrated waiting for a website to open, so much so that we often leave the website, a potential customer lost to that malfunctioning website. There are other key elements of simple optimization, such as determining the right type of website or blog for one’s business, the size, target market , etc.
2) SEARCH ENGINE OPTIMIZATION – As important as is website optimization, ‘SEO,’ as its known In the tech business, IS ever so critical. As much as a company puts into building its website, it should spend a lot more on SEO, as this is the key to bringing new potential customers to one’s website via the search engines, thus Search Engine Optimation. The goal is for a business to be found as high up as possible on Google and other Search Engine pages when people look for particular businesses, product s or services, using key search terms, or keywords.
There is so much that goes into the process of Search Engine Optimization, from determining the best , matching search terms (keywords); this alone can be a daunting task, determining whether one wants to buck potential heavy competition with general words, or go for less – competetive ’niche’ keywords or phrases.
Then there are other elements inSEO, including the ever –important ‘backlinks,’ getting large numbers of related websites and directories to ‘link back’ to one’s site. Social marketing has become very big in SEO, vying with email as a way of directly reaching out as an aggressive form of marketing, rather than a passive one.
Of course, basic SEO musn’t be overlooked, the use of Search-engine friendly ‘meta-tags’ including the ever-important headline, description, and, again, keywords. The latter dovetails with simple website optimization , the number and length of keywords and phrases, the requisite photos and videos for which Google ‘bots’ and other ‘spiders’ crawl .
SEO is an ongoing and time-consuming activity, can be costly but necessary. For example, backlinking must be a slow and steady process, as search engines don’t want to see a sudden influx of links and then nothing. Automated SEO IS being done now, but there is some question how effective it is; Google and other sophisticated ‘spiders’ look for organic, natural, manual backlinking. If one gets by with automated SEO it could be only a matter of time before the SEARCH ENGINES figure out the new ways people will try to beat the competition and save time with ‘cutting edge ’ SEO, or so one may believe until they get ‘shut down’ by the search engines, which can happen.
Then there is ‘pay per click’ marketing, most popularized by Google ‘Adwords. This can get expensive and a good way to lose a chunk of money unless one really knows what they’re doing.
BEST BAY AREA SEO
Kaufman Advertising / Coupon Country have been a leading cost-effective ‘marriage mail’ marketing firm , having spent the past couple years learning ‘the ropes’ of SEO , particularly San Francisco Bay Area SEO, as print advertising transitions to internet; Internet marketing is now the No. 1, most popular advertising medium for both businesses and consumers, followed by direct mail, and Coupon Country features both media in a ‘2-in-1 Top-rated Marketing’ package , as it bills itself. While most SEO firms charge upwards of $500-$2,000 per month to optimize a website, Coupon Country offers a unique program , where it will either link your existing website to an optimized ‘landing page’ on one of its master sites, or build a cost-effective, optimized ‘mini’website for you, for a fraction of the cost others charge. Remember, it’s the SEO that is most important.
BEST ONLINE MARKETING and Coupon Country would rather save one money on the website and do a bang-up SEO job than vice versa. For as little as $50 a month, Coupon Country generally achieves 1st Page Google Ranking for most of its clients for popular search terms, via its key, master discount-oriented websites. Now that expensive print advertising-including competitive Phone Directory Advertising and newspaper adveretsing- have dropped off significantly in effectiveness and popularity , Businesses can actually reduce their advertising budgets now and get better results with effective SEO-website marketing Best Online Marketing.us and COUPON COUNTRY offer a FREE DEMO to show you how it can bring your website to the fore, usually within a couple weeks. Visit these sites and/or Call 1-888-4-A-WEBPAGE (1-888-429-9327) for more info . But, whatever you do, be sure to include SEO / Bay Area SEO in your marketing plans.
Get guaranteed search engine optimization – 1st Page Google Searches,best search engine optimization,search engine optimization packages from a search engine optimization specialist. We feature the latest search engine optimization strategy having spent the last two years learn search engine optimization and , in particular, Bay Areas SEO. We can show you search engine optimization results, based on our search engine optimization tutorial and search engine optimization strategies.
Bay Area Seo
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